Epipay – Food Ordering Made Simple

Epipay is a web-based food ordering platform designed to make takeout and delivery quick and easy for customers. From browsing restaurant menus to tracking orders in real-time, Epipay provides a seamless ordering experience — all while connecting users to their favorite local spots.

Objective

Provide a simple, intuitive food ordering platform for customers.
Streamline the ordering process from menu browsing to checkout.
Enhance user satisfaction with real-time order tracking and clear communication.

Target Audience

Food lovers seeking quick and easy takeout or delivery options.
Customers looking for a user-friendly platform to discover and order from local restaurants.

My Role

Lead UI Designer: Developed a user-centric interface focused on clarity and simplicity.
Designed a cohesive visual identity for the platform, emphasizing intuitive navigation and clear call-to-actions.
Conducted usability testing to ensure a frictionless ordering experience.
Implemented responsive design for optimal user experience across desktop, tablet, and mobile views.

The Problem

Existing food delivery platforms charge high fees, making it costly for both customers and restaurant owners.
Customers often face confusing interfaces and lengthy checkout processes.
Many platforms prioritize large chains, making it harder for local restaurants to stand out.
Orders are typically managed separately from the restaurant’s POS system, leading to operational inefficiencies.

The Solution

POS Integration: Orders sync directly with the restaurant’s POS for seamless management.
User-Friendly Interface: Fast, intuitive ordering and real-time tracking.
Local Focus: Highlights neighborhood restaurants to promote community support.
Transparent Pricing: No hidden fees; direct payments to restaurants.
Customizable Storefronts: Easy menu management and branding for restaurants.